formula ad on tv in australia

i saw an ad for toddler formula on tv today (regional nsw, australia). i was
a bit shocked as i've never seen one before, i didn't realize they
advertised there. i wonder if it is only in regional areas or has anyone
seen them on metro tv? it was a little after lunch.

btw, i saw it on tv's in a department store with DH & DS & i was standing
there pointing at the screen going "uh, uh uh" at DH. people must have
thought i was loopy.
--
elizabeth (in australia)
DS - born 20-aug-02

Yup, they have advertised S26 Toddler on TV for a while now...
They are allowed to because it isn't 'infant' food.

It's a pity it was Hayley Lewis who was advertising it for a while!

Jo

elizabeth emerald wrote:
i saw an ad for toddler formula on tv today (regional nsw,
australia). i was a bit shocked as i've never seen one before, i
didn't realize they advertised there. i wonder if it is only in
regional areas or has anyone seen them on metro tv? it was a little
after lunch.

btw, i saw it on tv's in a department store with DH & DS & i was
standing there pointing at the screen going "uh, uh uh" at DH. people
must have thought i was loopy.

--
--
Babies are Born... Pizzas are delivered.

"JoFromOz" wrote in message
...
Yup, they have advertised S26 Toddler on TV for a while now...
They are allowed to because it isn't 'infant' food.

huh ? they advertise infant and baby food all the time here on tv. (in melb
australia)

Nic



It's a pity it was Hayley Lewis who was advertising it for a while!

Jo

elizabeth emerald wrote:
i saw an ad for toddler formula on tv today (regional nsw,
australia). i was a bit shocked as i've never seen one before, i
didn't realize they advertised there. i wonder if it is only in
regional areas or has anyone seen them on metro tv? it was a little
after lunch.

btw, i saw it on tv's in a department store with DH & DS & i was
standing there pointing at the screen going "uh, uh uh" at DH. people
must have thought i was loopy.

--
--
Babies are Born... Pizzas are delivered.

"Nic" nospam@nospam wrote:

"JoFromOz" wrote:
Yup, they have advertised S26 Toddler on TV for a while now...
They are allowed to because it isn't 'infant' food.

huh ? they advertise infant and baby food all the time here on tv. (in melb
australia)

Advertising baby food is legal, advertising toddler formula is legal
(unfortunately), advertising "breastmilk substitutes" (ie infant formula
for babies under 6-12 months), is illegal.

The WHO Code has a bit of a grey area in the follow-on formula
department. Under 6 months the situation is clear, between 6 and 12
months it gets fuzzy, and after 12 months it seems that marketing is
open slather in practice. Read original documents he

http://www.who.int/nut/documents/code_english.PDF

http://www.who.int/nut/documents/fol...ormula_eng.pdf

http://www.health.gov.au/pubhlth/pub.../apmaif_02.pdf

I have seen the ad that is meant a few times, and in my opinion, that
looks like a young "12 month old", so one might argue that it is a
possible violation of the spirit of the Code, if not the letter.

Lara

"elizabeth emerald" wrote in message
...
i saw an ad for toddler formula on tv today (regional nsw, australia). i
was
a bit shocked as i've never seen one before, i didn't realize they
advertised there. i wonder if it is only in regional areas or has anyone
seen them on metro tv? it was a little after lunch.

btw, i saw it on tv's in a department store with DH & DS & i was standing
there pointing at the screen going "uh, uh uh" at DH. people must have
thought i was loopy.
--
elizabeth (in australia)
DS - born 20-aug-02



I know - its *awful*. I turn off the TV every time I see it ... The premise
that "at least we can agree that feeding our child toddler formula is good"
really p!sses me off.
... that and another letter in our local paper stating that bf mothers
should consider other people's feelings about nudity before feeding their
hungry children ...
grrrrrrrrrrrrrrrrrrr ...
Amanda

--
DD 15th August 2002
1 tiny angel Nov 2003
EDD 19th August 2004

"A&G&K" wrote in message
...

"elizabeth emerald" wrote in message
...
i saw an ad for toddler formula on tv today (regional nsw, australia). i
was
a bit shocked as i've never seen one before, i didn't realize they
advertised there. i wonder if it is only in regional areas or has anyone
seen them on metro tv? it was a little after lunch.

btw, i saw it on tv's in a department store with DH & DS & i was
standing
there pointing at the screen going "uh, uh uh" at DH. people must have
thought i was loopy.
--
elizabeth (in australia)
DS - born 20-aug-02



I know - its *awful*. I turn off the TV every time I see it ... The
premise
that "at least we can agree that feeding our child toddler formula is
good"
really p!sses me off.

Yeah that is where I think to myself, agree to disagree. Whom says saying
on tv is good?

... that and another letter in our local paper stating that bf mothers
should consider other people's feelings about nudity before feeding their
hungry children ...

What local paper was that in ? I haven't seen that but I think that sounds
worse then the tv ad.


grrrrrrrrrrrrrrrrrrr ...
Amanda

--
DD 15th August 2002
1 tiny angel Nov 2003
EDD 19th August 2004

"Nic" nospam@nospam wrote in message
u...

"A&G&K" wrote in message
...

... that and another letter in our local paper stating that bf mothers
should consider other people's feelings about nudity before feeding
their
hungry children ...

What local paper was that in ? I haven't seen that but I think that sounds
worse then the tv ad.

Local news group participant (me): "Bottlefeeding mothers should consider
other people's feelings about child neglect before feeding their hungry
children"

Tine, Denmark (damn it!)

Cat wrote:

"A&G&K" wrote:
... that and another letter in our local paper stating that bf mothers
should consider other people's feelings about nudity before feeding
their
hungry children ...

Local news group participant (me): "Bottlefeeding mothers should consider
other people's feelings about child neglect before feeding their hungry
children"

"Artificial feeding", please.

Lara

"Lara" wrote in message
...
Cat wrote:

"A&G&K" wrote:
... that and another letter in our local paper stating that bf
mothers
should consider other people's feelings about nudity before feeding
their
hungry children ...

Local news group participant (me): "Bottlefeeding mothers should
consider
other people's feelings about child neglect before feeding their hungry
children"

"Artificial feeding", please.

Yes - of course. You must excuse me - English is only my second language.

Tine, Denmark

At my hospital, we use the term, 'artificial feeding' or 'BMS' which is
'Breastmilk Substitute'.

It's baby-friendly

Jo

Lara wrote:
Cat wrote:

"A&G&K" wrote:
... that and another letter in our local paper stating that bf
mothers should consider other people's feelings about nudity
before feeding their hungry children ...

Local news group participant (me): "Bottlefeeding mothers should
consider other people's feelings about child neglect before feeding
their hungry children"

"Artificial feeding", please.

Lara

--
--
Babies are Born... Pizzas are delivered.